# Bonprix (bonprix.de): agent-readiness 63/100, grade C

> Rank 283 of 1000 on Qomvia (rubric v2.3.0). Last scanned 2026-09-29T09:40:16.081Z. Page: https://qomvia.com/site/bonprix-de  JSON: https://qomvia.com/api/score/bonprix-de

## Summary

{
  "known": true,
  "confidence": "high",
  "summary": "Bonprix is an international online fashion and lifestyle retailer, known for offering affordable clothing, shoes, and home textiles. It targets a broad customer base looking for trendy and budget-friendly items across various product categories.",
  "offerings": [
    "Women's fashion",
    "Men's fashion",
    "Children's fashion",
    "Shoes",
    "Lingerie and underwear",
    "Home textiles and decor"
  ],
  "audience": "Value-conscious consumers seeking affordable, trend-oriented fashion and home goods.",
  "geography": "Primarily European markets, with a strong presence in Germany.",
  "strengths": [
    "Wide range of fashion and home products",
    "Focus on affordability and value pricing",
    "Strong online retail presence and e-commerce capabilities",
    "Part of the well-established Otto Group",
    "Regular updates to collections and styles"
  ],
  "unknowns": [
    "Specific market share figures in individual countries",
    "Detailed customer demographics beyond 'value-conscious'",
    "Current year's exact revenue or profit figures",
    "Details of their supply chain and sustainability practices",
    "Number of unique website visitors per month"
  ],
  "alternatives": [
    "bonprix.fr",
    "bonprix.co.uk",
    "bonprix.nl",
    "bonprix.it"
  ],
  "business": "International online retailer of affordable fashion, shoes, and home goods for value-conscious consumers, primarily in Europe.",
  "competitors": [
    "otto.de",
    "aboutyou.de",
    "zalando.de",
    "c-and-a.com/de",
    "hm.com/de",
    "baur.de",
    "klingel.de"
  ]
}

## Score by group
- Machine access: 24/24
- Content legibility: 23/26
- Discovery surface: 5/20
- Identity & policy: 5/12
- Agent-facing performance: 6/8
- Agent protocols: 0/10
Failing checks:
- [blocker] No llms.txt
- [blocker] No API or feed to read
- [blocker] No MCP endpoint to call
- [improvement] No stated policy for automated access
- [improvement] No machine-readable contact

## Add-on packs
- E-commerce & product feeds: 42/100 (not part of the public score)

## AI mentions and rivals
- otto.de: 41/100 https://qomvia.com/site/otto-de
- baur.de: not measured
- klingel.de: not measured

## FAQ
Q: Is Bonprix readable by AI agents?
A: Bonprix (bonprix.de) scores 63 out of 100 for agent readiness, grade C, measured yesterday, on 29.09.2026. 0 of 3 agent classes we test can use the site, and 3 checks currently block agents outright.

Q: What stops agents from using bonprix.de?
A: The heaviest problems are: No llms.txt; No API or feed to read; No MCP endpoint to call; No stated policy for automated access; No machine-readable contact. Each one is scored from a public HTTP response, and the fix for each is listed in the signed-in report.

Q: How is the Bonprix agent-readiness score calculated?
A: Qomvia fetches public pages of bonprix.de as an AI agent would and runs the core checks every site gets across 6 groups: Machine access, Content legibility, Discovery surface, Identity & policy, Agent-facing performance, Agent protocols. Checks are weighted by how much an agent loses when they fail, and the score is expressed out of 100. E-commerce & product feeds checks are scored separately (42/100) and do not affect the public score or rank.

Q: How often is this score updated?
A: Public scores are re-checked when the site is re-scanned; tracked domains are re-scanned weekly and their owners are alerted when a check regresses. This page shows the scan from yesterday, on 29.09.2026.

## Related
- Leaderboard: https://qomvia.com/leaderboard
- Score another site: https://qomvia.com/