# Micarna (micarna.ch): agent-readiness 78/100, grade B

> Rank 26 of 1000 on Qomvia (rubric v2.3.0). Last scanned 2026-10-11T21:12:41.495Z. Page: https://qomvia.com/site/micarna-ch  JSON: https://qomvia.com/api/score/micarna-ch

## Summary

{
  "known": true,
  "confidence": "high",
  "summary": "Micarna is a leading Swiss food processing company specializing in meat, poultry, and fish products. It is a major subsidiary of the Migros Group, supplying a wide range of food items primarily to the Swiss retail and food service markets.",
  "offerings": [
    "Meat products",
    "Poultry products",
    "Fish products",
    "Charcuterie",
    "Ready meals",
    "Animal feed (by-products)"
  ],
  "audience": "Swiss consumers (indirectly via retailers), food service industry, other food manufacturers.",
  "geography": "Switzerland",
  "strengths": [
    "Strong brand recognition in Switzerland",
    "Part of the Migros Group (a major Swiss retailer)",
    "Adherence to high Swiss quality and food safety standards",
    "Extensive product range in meat, poultry, and fish",
    "Significant market presence in the Swiss food industry"
  ],
  "unknowns": [
    "Specific financial performance data for Micarna as a separate entity",
    "Detailed breakdown of international export markets and volumes",
    "In-depth information on specific sustainability initiatives without site access",
    "Exact market share percentages for all product categories",
    "Current strategic investments or partnerships not publicly announced by Migros"
  ],
  "alternatives": [
    "migros.ch",
    "bellgroup.com",
    "coop.ch",
    "fenaco.com",
    "hilcona.com"
  ],
  "business": "Large-scale processor and supplier of fresh and processed meat, poultry, and fish products for the Swiss retail and food service markets.",
  "competitors": [
    "bellgroup.com",
    "ernstsutter.ch",
    "orior.ch",
    "desin.ch",
    "gehrig-ag.ch",
    "buerli.ch",
    "traiteurseiler.ch"
  ]
}

## Score by group
- Machine access: 22/24
- Content legibility: 26/26
- Discovery surface: 13/20
- Identity & policy: 6/12
- Agent-facing performance: 5/8
- Agent protocols: 6/10
Failing checks:
- [blocker] No llms.txt
- [improvement] No stated policy for automated access
- [improvement] robots.txt allows AI crawlers
- [improvement] Sitemap is discoverable and structured
- [improvement] Organisation structured data

## Add-on packs
- E-commerce & product feeds: 44/100 (not part of the public score)

## AI mentions and rivals
Named in 2 AI assistant answers.
- ernstsutter.ch: not measured
- orior.ch: not measured

## Named for
- Wer bietet fleisch online kaufen in der Schweiz an, und wen würdest du empfehlen? https://qomvia.com/answers/wer-bietet-fleisch-online-kaufen-in-der-schweiz-an-und-wen-wurdest-du-empfehlen-de
- Ich suche fleisch online kaufen in der Schweiz. Welche Anbieter nennst du? https://qomvia.com/answers/ich-suche-fleisch-online-kaufen-in-der-schweiz-welche-anbieter-nennst-du-de

## FAQ
Q: Is Micarna readable by AI agents?
A: Micarna (micarna.ch) scores 78 out of 100 for agent readiness, grade B, measured 2 days ago, on 11.10.2026. 1 of 3 agent classes we test can use the site, and 1 check currently block agents outright.

Q: What stops agents from using micarna.ch?
A: The heaviest problems are: No llms.txt; No stated policy for automated access; robots.txt allows AI crawlers; Sitemap is discoverable and structured; Organisation structured data. Each one is scored from a public HTTP response, and the fix for each is listed in the signed-in report.

Q: How is the Micarna agent-readiness score calculated?
A: Qomvia fetches public pages of micarna.ch as an AI agent would and runs the core checks every site gets across 6 groups: Machine access, Content legibility, Discovery surface, Identity & policy, Agent-facing performance, Agent protocols. Checks are weighted by how much an agent loses when they fail, and the score is expressed out of 100. E-commerce & product feeds checks are scored separately (44/100) and do not affect the public score or rank.

Q: How often is this score updated?
A: Public scores are re-checked when the site is re-scanned; tracked domains are re-scanned weekly and their owners are alerted when a check regresses. This page shows the scan from 2 days ago, on 11.10.2026.

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