# Zalando (zalando.ch): agent-readiness 41/100, grade D

> Rank 869 of 1000 on Qomvia (rubric v2.3.0). Last scanned 2026-10-12T03:40:37.623Z. Page: https://qomvia.com/site/zalando-ch  JSON: https://qomvia.com/api/score/zalando-ch

## Summary
Category: Fashion and apparel
{
  "known": true,
  "confidence": "high",
  "summary": "Zalando is a prominent European online fashion and lifestyle platform. It offers a vast assortment of clothing, footwear, and accessories from numerous brands, targeting a wide range of consumers.",
  "offerings": [
    "Apparel",
    "Footwear",
    "Accessories",
    "Sportswear",
    "Beauty products",
    "Home goods (limited selection)"
  ],
  "audience": "General consumers interested in fashion, from budget-conscious to premium brands.",
  "geography": "Europe, with zalando.ch specifically serving the Swiss market.",
  "strengths": [
    "Extensive brand and product selection",
    "Convenient online shopping experience",
    "Often includes free shipping and returns",
    "Various payment options",
    "Frequent sales and discounts"
  ],
  "unknowns": [
    "Specifics of their current inventory and stock levels",
    "Exact regional return policies for zalando.ch at any given time",
    "Current promotional offers or coupon codes",
    "Detailed customer service response times",
    "Their exact market share within the Swiss fashion e-commerce sector"
  ],
  "alternatives": [
    "asos.com",
    "aboutyou.ch",
    "zalando.de",
    "boozt.com",
    "farfetch.com"
  ],
  "business": "Online fashion and lifestyle retailer offering clothing, shoes, and accessories for consumers across Europe, including Switzerland.",
  "competitors": [
    "aboutyou.ch",
    "asos.com",
    "h&m.com",
    "zara.com",
    "globus.ch",
    "manor.ch",
    "vestiairecollective.com"
  ]
}

## Score by group
- Machine access: 18/24
- Content legibility: 13/26
- Discovery surface: 0/20
- Identity & policy: 3/12
- Agent-facing performance: 6/8
- Agent protocols: 1/10
Failing checks:
- [blocker] robots.txt turns AI crawlers away
- [blocker] No discoverable sitemap
- [blocker] No llms.txt
- [blocker] The site does not say who it is
- [blocker] No API or feed to read

## Add-on packs
- E-commerce & product feeds: 16/100 (not part of the public score)

## AI mentions and rivals
- aboutyou.ch: 53/100 https://qomvia.com/site/aboutyou-ch
- manor.ch: 61/100 https://qomvia.com/site/manor-ch

## FAQ
Q: Is Zalando readable by AI agents?
A: Zalando (zalando.ch) scores 41 out of 100 for agent readiness, grade D, measured yesterday, on 12.10.2026. 0 of 3 agent classes we test can use the site, and 7 checks currently block agents outright.

Q: What stops agents from using zalando.ch?
A: The heaviest problems are: robots.txt turns AI crawlers away; No discoverable sitemap; No llms.txt; The site does not say who it is; No API or feed to read. Each one is scored from a public HTTP response, and the fix for each is listed in the signed-in report.

Q: How is the Zalando agent-readiness score calculated?
A: Qomvia fetches public pages of zalando.ch as an AI agent would and runs the core checks every site gets across 6 groups: Machine access, Content legibility, Discovery surface, Identity & policy, Agent-facing performance, Agent protocols. Checks are weighted by how much an agent loses when they fail, and the score is expressed out of 100. E-commerce & product feeds checks are scored separately (16/100) and do not affect the public score or rank.

Q: How often is this score updated?
A: Public scores are re-checked when the site is re-scanned; tracked domains are re-scanned weekly and their owners are alerted when a check regresses. This page shows the scan from yesterday, on 12.10.2026.

## Related
- Leaderboard: https://qomvia.com/leaderboard — category ranking: https://qomvia.com/leaderboard/fashion-apparel
- Score another site: https://qomvia.com/